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The Negra

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We make eye-catching brands

The Negra is a multi-disciplinary design studio. We've been crafting kick-ass, conceptual brands for all sorts of clients, all around the globe for the last 10 years.

Stealing glances since 2013


New York's quirkiest agency was changing the way media is produced, with a flexible, agile approach and needed a brand design that showed it.

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Sombra Labs

A future-focused visual production company contacted us to design their creative technology studio's brand identity.

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Latam’s biggest social commerce company reached out to us in order to rebuild their brand identity to expand into new geographies.

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United Nations - Argentine Intelligence

What happens when you mix the team at United Nations, AI data analysis and 40 years worth of presidential speeches in Argentina? Glitches baby!

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Legal Graffiti

An AR app where different artists can place their artwork in the streets without disturbing neighbors from Brooklyn or Massachusetts. Not as fun as Pokemon Go, but still kinda cool.

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Fight films

A production company based in 5 countries with 30 years of experience. They hadn't changed their brand for the same amount of time and an update was way past due, so they called us.

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Krü esports

Soccer star "Kun" Agüero wanted to build the brand for his esports team. Krü esports needed to be a brand for the gaming community to make its own.

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Girl Jesus

Emma Power is an amazing and suuuuper weird artist, producer and film-maker. She needed a brand that reflected her so we built one for her.

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The Viacom Agency

Viacom's creative content agency needed a dynamic brand that could represent all the diverse teams from their multiple brands. We kinda nailed it.

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The #1 AR studio in South America needed a new brand in order to break into the SaaS industry with their state of the art web-based platform.

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MTV Breaks

MTV was creating a new brand that would find the coolest talent around for their team, so it only made sense for them to call one of the coolest studios around.

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One of the top forex exchanges in Europe and Oceania needed a promo video for the launch of their new ultra-fast tool.

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